why hello baby was born
Helping expecting and new parents prepare with confidence — not overwhelm. We're one part of your village.
Preparing for a baby shouldn't feel hard. Every expecting parent faces the same thing: endless product lists, conflicting advice, and the nagging feeling that you're somehow not ready enough. You scroll through blogs, ask friends, read reviews — and end up more overwhelmed than when you started.
Most baby resources add to the noise. They give you more options, more opinions, more things to worry about.
We believe preparation should feel like clarity, not chaos.
What Makes hello baby Different
Evidence-based, not opinion-based.
Every recommendation is grounded in AAP and WHO guidelines, explained in plain language so you understand the "why," not just the "what."
Anti-overwhelm by design.
We focus on cutting through the noise. We help you understand what genuinely matters, what's nice to have, and what you can confidently skip.
Built for both parents.
Most baby content speaks only to moms. We design everything for couples to prepare together: because we see this as a partnership.
Part of your village. c
We're not here to replace your pediatrician, your family, or your instincts. We're one part of your support system — here to help you feel prepared, then step back so you can trust yourselves.
How It Started
I'm Myrna, and I've spent over a decade working with families: as a night nanny in Amsterdam, and as a professional nanny in Australia, New Zealand, and Switzerland. I've been in homes during those first overwhelming weeks with a newborn. I've seen the 3am doubt, the conflicting advice from well-meaning relatives, the products still in boxes because no one explained what was actually needed.
And I noticed something: every family, regardless of background or country, was going through the same process. The same questions. The same overwhelm. The same wish that someone had just told them what to expect.
I founded The Nanny Collective to reimagine childcare matching in Barcelona. But I kept seeing expecting parents struggling before the baby even arrived, drowning in preparation anxiety with no clear guidance.
So I created Hello Baby: evidence-based preparation that cuts through the noise and helps couples feel ready together, both during baby preparation and those first months.
But I knew I couldn't do it alone. I needed someone with deep clinical expertise to bring it to life.
the team behind hello baby
When I met Sasa, I immediately recognized how our expertise could come together. I bring the intimate, hands-on knowledge of caring for newborns in families' homes. Sasa brings years of clinical experience from London's neonatal units. Together, we created Hello Baby to support families in a way that feels both professional and deeply human.
We also work with a network of childcare professionals and specialists to ensure every resource, workshop, and consultation meets the highest standards. This isn't just the two of us — it's a collective of experienced professionals dedicated to supporting parents.
I've spent over 10 years working in neonatal intensive care and supporting families with newborns.
I've seen thousands of babies, answered every question you can imagine, and learned to recognize the difference between "call your pediatrician now" and "this is completely normal newborn behavior." What matters most to me isn't just the clinical knowledge — it's how I share it. I want new parents to feel capable instead of anxious. I explain the "why" behind recommendations so you can make your own informed decisions, and I never want you to feel like you're doing something wrong.
My approach: Warm, practical, evidence-based guidance that helps you trust yourselves as parents.
What I do: I lead Hello Baby workshops (online and in Barcelona), provide 1:1 consultations for families, and collaborate on all Hello Baby content to ensure it's grounded in real newborn experience.
SASA - NEWBORN SPECIALIST
how we help you prepare
Preparing for your baby happens in stages — and we're here for each one.
The Guide: What to prepare. Product decisions, safety setup, what to confidently skip. Most parents start here.
Workshops: How to do it. Hands-on care practices for sleep, feeding, and those first days home.
Consultations: Your questions answered. Personalized guidance for your specific situation, before or after baby arrives.
Together, they cover everything. No overlap, no gaps, just thorough preparation. We're one part of your village
ready to prepare?
Start with our Guide for the essentials, join a Workshop for hands-on skills, or book a Consultation for personalized answers. We're here for whichever step feels right.